WorkIndia, a job platform for blue-collar workers

Kaushik N
1 min readSep 30, 2020

A successful business model exactly opposite to LinkedIn and AngelList

A white-collar job is a desk job that most of us on #LinkedIn have

But, what if a Security Guard wants to look for a new job?

He has to approach an agency that specializes in Security services

The agency is a middleman

If you are company/real estate builder, how do you get 10 security guards for your building?

Again, you approach an agency..

The problem with the middleman is they take a lion’s share of the contract…

In this system, will the blue collar worker ever get out of poverty?

India has over 170 million blue collar workers (Source: Business Insider)

The market is huge..

WorkIndia is capitalizing on the data getting cheaper day by day & smartphones penetrating tier 3 cities and rural areas

It has raised over $6 million in funding from Xiaomi, Japanese hedge fund Asuka and others..

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